Case Study

How University of Utah's College of Health Sciences

Uses ThankView for More Than Thank Yous

HubSpot Video

Being a human to your online audience is a challenge.

Chris Barragan, Director of Advancement, answered the ever-pressing question, “How do I humanize an interaction with somebody I’ve never met before?” with a ThankView to his portfolio of 5,000 alumni.

With a huge upcoming project to fund, Chris decided to reach out with an introduction video, letting people know that he would be reaching out to talk to them about a new build on campus.

The video is a person, talking to other persons, about how a project will help an even larger group of persons.


Open Rate

More than half the people that viewed the video said let’s set up a call right away. That’s not the craziest part!The crazy part is that of those people that I got to have meetings with only one said no to giving.


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