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Case Study
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Sunshine Division’s Online Giving Skyrockets

During COVID-19

In May 2020, Sunshine Division in Portland, Oregon was selected as a ThankView Grantee. Sunshine Division partners with the Portland Police Bureau to provide free emergency clothing and food to those in need. Video seemed like the best fit to share the amazing work that donors were helping make happen.

In the past, most of Sunshine Division’s giving took place from a standard mailed appeal - donors would fill out a card and mail it back. But in spring 2020, their online giving skyrocketed much more than
they were anticipating.

They needed a way to thank their donors quickly with a unique, engaging digital format. Enter their ThankView platform!

87%

Open Rate

60

Videos Collected
See the ThankView

If you wait until a video is perfect, you've waited too long. Send that thank you video knowing that it might be awkward the first time, but you're going to get better.

BEKAH BUCHTERKIRCHEN,MARKETING & COMMUNICATIONS MANAGER

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Browse Our Other Case Studies

Case Study
University of Utah Speaker
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How University of Utah's College of Health Sciences Uses ThankView for More Than Thank Yous

Read More
Case Study
Milken Community School Speaker
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Read the story of how Thankview changed the game for Milken’s donor communications

Read More
Case Study
Walker School Students
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How The Walker School Built a Culture of Giving with Video Outreach

Read More

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